Why Don’t You Love Me? - Beyoncé

despite being vocally outstanding, Beyoncé's new song Why Don’t You Love Me is beautifully honest. it's a one-sided discource between a woman and a man. and she's asking the question:

Why don't you love me?
When I make me so damn easy to love?
And why don't you need me?
When I make me so damn easy to need?

somewhere at the end of all the games we play, we all do come face to face with this problem:
"i'm trying my hardest, but i'm not enough.
and i really really really want to be loved"